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Adidas is one of the most renowned sports brands in the world and has also successfully transcended itself into the world of fashion. The...
Adidas is one of the most renowned sports brands in the world and has also successfully transcended itself into the world of fashion. The brand was founded over 60 years ago and is popular for its high quality yet affordable range of footwear, shoes, watches and snow goggles. The brand was founded by brothers Rudolf and Adi Dassler who were shoe makers from a small rural town and the company began very small. The brothers had the prime objective of creating a shoe that was original in design yet practical and durable. The brand was first recognised when the shoes were seen in the Olympics which really helped to put the brand on the map.
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